Drawing on two decades of experience navigating the rapid expansion of Google, Twitter, and Snap, we act as a high-level partner to bridge the gap between vision and execution.

The Principal

Growth is a team sport, but scale is a systems game. Most companies are trying to run a future-sized business on a startup-sized skeleton. Having spent two decades navigating the rapid-expansion eras at Google, Twitter, and Snap, Clayton Peters acts as a high-level partner to bridge the gap between your vision and your team’s execution. He has engineered cross-functional organization models spanning global sales, account management, product marketing, measurement, creative strategy, and advanced analytics.

He has seen firsthand that while revenue is the goal, organizational clarity is the fuel. Having scaled and led multi-tiered organizations of up to 200 professionals—including directing the managers and executives who run them—Clayton has directly driven the execution of over $1.1B in annual revenue. His leadership spans enterprise environments down to agile mid-market teams across high-impact sectors including Technology, Telecommunication, Retail, Financial Services, Gaming, Automotive, CPG and the Entertainment landscape.

We don't just "build" for you; we collaborate to construct systems for longevity. As an active startup investor and limited partner across three venture funds, Clayton's advisory viewpoint is uniquely grounded in capital efficiency, sustainable scale, and high-touch leadership development. He acts as a discrete strategic partner to boards, CEOs, CROs, and CMOs focused on building resilient enterprise value.